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InsightsAtlas
Our mission: Analyse the social media data and help businesses to grow better.
InsightsAtlas provides accurate and unbiased insights to help management make better decisions. We aggregate the data from social media and other online sources.
As the first on the market, our scalable Software-as-a-Service analytics solution combines millions of in-market human analysts and advanced computer algorithms. The service is capable of reliably analysing the Internet’s most complicated content, such as natural language, images and videos.
With hundreds of millions of messages accurately analysed, we excel in filtering and purifying data to help our customers rule out the irrelevant and focus on what truly matters. The company is headquartered in Finland with offices in Oulu, Shanghai and Singapore.
Our Management Team

Jarkko Jokirinta, co-founder & CEO
Jarkko is a serial and growth entrepreneur who has a proven track record and roughly 15 years of experience in international sales and business development. A true cosmopolite, he has personally conducted business successfully in Europe, Middle-East, Southeast Asia, United States, and People’s Republic of China, to name a few. Together with his founding colleague, their sharp eye for spotting customer needs led to the awareness that many executive management leaders were missing reliable and high-quality data from social media and online activities to make strategic decisions about their brand … and this is how InsightsAtlas was born.
Having started working full-time alongside with his studying years, and prior to founding the company in 2010, Jarkko worked for fast-growing international healthcare software companies (e.g. Mawell) where he led three different lines of business: business intelligence, sales and management consulting. He was personally in charge of creating global web services and ramping up businesses from zero to millions in less than 12 months.
Jarkko holds a Master of Science (Technology) in Industrial Engineering and Management from the University of Oulu, Finland. He also speaks Mandarin Chinese, Swedish and German.

Janne Anttila, co-founder and CTO
Janne is the co-entrepreneur, technological guru, and farsighted technical visionary at InsightsAtlas with a solid background in leading agile IT and R&D projects internationally. Derived from his extensive experience in AI and big data business and in collaboration with his highly skilled R&D team and research professional networks, he brings forward exceptional ideas to keep the company always one step ahead of the market, making InsightsAtlas a truly unique service.
Prior to founding the company in 2010, Janne led the IT development at Paikallis-Sähkö Oy, one of the largest electric contractors in Northern Finland. He has also lived and worked in China for several years, where he personally consulted the C-level management of PRC’s (China’s) second-largest manufacturer of electrical equipment (CNC Group) and helped implement the ERP system.
Janne holds a Bachelor of Science in Mathematics and a Master of Science (Technology) in International Software Business from the University of Oulu, Finland. He also speaks Mandarin Chinese, Swedish and German.